’Twas the Night Before the Work Party
Emails still popping off, party in two hours, and those curls are looking a little meh? This blog is your ultimate desk to dance floor cheat sheet, packed with effortless...
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Hair Stories
The latest expert advice for all things hair.
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Umberto Giannini Featured in WWD — and We’re Feeling the Love 💛
We’re having a MAJOR pinch-me moment - Umberto Giannini has been featured in Womens Wear Daily (yes, that WWD!) as one of the beauty brands riding the wave of viral curl...
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The Slick Back: Your New Go-To Hairstyle (And the Stick That Makes It Effortless)
Let’s be real, there are days when curls just do not want to cooperate. Enter the slick back: the ultimate “I’ve got this” hairstyle. Effortlessly cool, endlessly versatile and perfect...
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Why Shea Butter Is a Curl Care Essential (and Why We Use It in Everything)
Shea Butter has been a staple in natural beauty for centuries - and for good reason. When it comes to treating dry curls and coils, this buttery-soft ingredient is basically...
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Curl Cream vs. Curl Jelly: What’s the Difference - and Why You Need Both
As featured in SheerLuxe, this expert-approved routine helps you achieve soft, bouncy, long-lasting results for all curl types.
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Why Banana Is a Superfood for Your Hair (and Why We Bottled It)
When you think of bananas, you probably picture your morning smoothie - not your shampoo. But here’s the thing: bananas aren’t just good for your body, they’re amazing for your...
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Does your hair need protein or moisture, or both?
It’s no secret that curly and coily hair needs more moisture and hydration than other hair types. But did you know that it might just need protein too? If you’ve never heard of protein for your hair, but you’re struggling with dry hair that’s prone to breakage, then it might just be what you’re missing out on in your routine.
